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More About Me

I am a strategic project leader with 10+ years driving multi-billion-dollar sports venue renovations, team branding, and naming-rights partnerships across major U.S. and international leagues. I'm an expert at guiding C-suite teams, managing complex stakeholders, and delivering ROI through fan-experience innovation and sponsorship activation for brands like Nissan, Bud Light, Under Armour, and United Airlines.  I connect through storytelling and do my best to make everyone laugh in a meeting at least once like that one time I fell off my walking pad mid presentation.

References

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Adam Gotts

SVP, Monumental Sports

Contact Provided Upon Request

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Megan Adgate

VP, Elevate

Contact Provided Upon Request

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Lance Mimna

Designer, Elevate

Contact Provided Upon Request

Education

2016-2017

FIFA Master

MA Sports Management

The FIFA Master is a top-ranked postgraduate program in international sports, blending humanities, management, and law through academic study, guest lectures, and field visits. Run by CIES with De Montfort University, SDA Bocconi, and the University of Neuchâtel, it prepares students for careers at organizations like FIFA, the IOC, and UEFA.It has been ranked as the number one sports management course in Europe multiple times. 

2007-2011

University of Minnesota

BA: Political Science, Italian and German

I chose the U of M because of their vast language and international studies programs. While at the U, I majored in Political Science and minored in Italian and German. I also completed programs in Berlin, Germany at the Universitaet von Humboldt in 2010 and studied American Government and Public Policy at American University in 2009.

Languages

English: English (U.S.A.) if my mother tongue. 

Italian: As an exchange student my junior year of high school, I lived outside Milan, Italy. I also studied for my master at Bocconi. I am fluent conversationally and can read and write at an advanced level. In total, I spent three years living in Milan.​

German: I studied German in undergrad both in the U.S. and while living in Berlin. My German is conversational and I prefer Hoch Deutsch

Spanish: I studied Spanish from 7th-12th grade in the United States and have worked on many projects with Spanish speakers. I can hold a conversation and can read and write.  Most recently, I used Spanish on project construction sites. 

Skills & Software

Skills

  • Experiential marketing and live activations

  • Sponsorship Sales & Brand Partnerships

  • C-Suite & Stakeholder Management

  • Large-Scale Sports Venue Projects ($30M–$2.4B)

  • Marketing Strategy & Brand Development

  • Cross-Functional Team Leadership

  • Contract Negotiation & Deal Structuring

  • Strategic Planning & Revenue Growth

  • Vendor and production oversight

  • Fan Experience & Activation Design

  • Global Sports Management (FIFA, NFL, NBA, MLS)

  • Large scale public speaking; pitches​

  • Brand storytelling and positioning

  • Digital and social media marketing

  • Content development and creative briefing

  • Media Relations & PR

Software 

  • Airtable

  • Notion

  • Squarespace

  • Wix

  • Asana

  • Monday

  • Resource Guru

  • Teamwork Online

  • Slack

  • Microsoft Office - Prefer Google 

  • Gannt Charts

  • Smartsheets

  • Sales Force

  • AI Kitchen

  • Midjourney

  • ChatGPT/ AI Prompts

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